3 Tips For Printing a Fantastic Food Label That Sells

You’ve probably seen those weekly grocery store newspaper ads featuring “fresh” salsa that looks brown, “succulent” oranges that look yellow, and “tasty” burgers that look green. Does the look of these ads motivate you to grab your keys, drive to the store, and buy the products? Probably not. Bad design and low-cost print aren’t very […]

The 2016 Nutrition Facts Label Changes Are Here!

Approved! See the Latest Nutrition Facts Label Changes We knew the changes were coming. In February, we warned you about the latest proposed changes by the U.S. Food and Drug Administration (FDA) to the nutrition facts label and now, they’re here.   The FDA approved several important changes to how food and beverage items disclose […]

Bottle Screen Printing vs. Clear Bottle Labels: When To Use One Or The Other

Bottle Screen Printing vs. Clear Bottle Labels: The Pros and Cons of Both Have you ever wandered down the aisle and been impressed with the packages that appear to have no product labels? They look sleek and professional without sacrificing on branding and interest. They seem to stand out on the shelf simply because their […]

6 Steps to Get Your Product on Store Shelves

How to Get Your Product on Store Shelves Now Congratulations! You’re in the final stages of putting together your product and now it’s time to sell. The next step is to get your product on store shelves.   This is a final hurdle that many businesses struggle to jump over. Retailers are approached daily by […]

Great Label Design Involves Strong Messaging

Great Label Design Starts With Your Message Sending the Right Signal When a customer sees your product on the shelf, what does she think? Is she intrigued by what you’re selling? Or does she learn more about your brand just by reading your label? Labels can give buyers a tremendous amount of information. They can […]

Just the Facts: Nutrition Facts Labels – What You Need to Know

The Skinny on Nutrition Facts Labels If you are a food or beverage marketer, you’re probably aware that the FDA proposed changes to the nutrition facts labels content in 2014/2015 that we anticipated taking effect by now (i.e. to list the percent daily value of added sugar; to the current footnote; & to the term “natural”).  […]

Types of Barcodes Needed for Packaging

Scan Central: Types of Barcodes Needed for Your Packages and Labels   You know you need a barcode for your packages and labels. As you set out to claim yours and get started with the labeling process, you might notice that there are several types of barcodes for you to choose from. Which ones are […]

Need a UPC? Where to Get a Barcode

The Ins and Outs of Where to Get a Barcode   This is an exciting last step for you. It’s the final part of your product label that makes you look “official.” It’s your barcode.   Adding a barcode is a must if you plan to sell your product in any major retailer, but it’s […]

Where to Get a Nutrition Analysis for Your Label

Breaking it Down: How to Get Your Nutrition Analysis for Your Labels   You need to post the breakdown of nutrition in your food or beverage product. Not only is this helpful information for your consumers, but nutrition facts labels are often a requirement by the U.S. Food & Drug Administration (FDA). Where do you […]

What to Put on Your Personal Care Product Labels

Designing Personal Care Product Labels That Fly Off the Shelves When was the last time you played the role of your consumer in a department store? When was the last time you took a stroll down the department store aisle looking at the multitude of options available?   It’s surprising, isn’t it? You have so […]